The introduction of social media has effectively changed the way people think about themselves. The trend of posting selfies to garner maximum likes has overtaken every aspect of cultural behavior. This is the new norm. People spend hours trying to perfect the right look to make sure that they can post it on their social media handles. This has resulted in increased awareness of one’s appearance and has made everyone conscious of their looks and personalities. According to a survey, women (in the US) spend up to $3,000 annually on these items with the global beauty industry estimated at $500 billion.
Customers are spoilt for choice as there is a gamut of products to choose from. Businesses try to research and develop unique products to cater to customer demands. Products are available to suit every type of beauty requirement. Extensive marketing and promotional campaigns are carried out to make sure that the product reaches the potential buyers promptly. Brands innovate newer ways to distinguish their products from the cluster in the retail store. Most consumers make 80% of buying decisions while they shop i.e. at stores and retail outlets. Thus, it becomes crucial that, apart from advertising the product on various platforms, the product grabs the attention of customers and makes it to their basket at retail points.
Businesses confer a huge chunk of their budgets for promotional purposes. High-profile celebrities are brought on board to promote the product. Customers are persuaded to attach the value of the product to their favorite celebrities. This helps in popularizing the brand and the product alike. One other highly effective way to divert customer attention is through attractive and engaging packaging. Packaging boxes for beauty products aid in grabbing eyeballs swiftly. Customers are prone to select packaging that intrigues them. The packaging is the first impression that customers have regarding the product. This is the reason that sometimes good products remain on store shelves longer as they are not packaged attractively.
Customize the packaging box in innovative ways
Numerous options are available to enhance the look of the packaging box. It can be customized from all sides and special features including gloss lamination, matte lamination, gloss AQ, gloss UV, spot UV, embossing, and foiling can be added too. Die-cutting, scored, gluing, perforation options help to create an individual look for the packaging box. The box itself is available in every card thickness, shape, and size. Modern printing techniques are used to craft exclusive packaging boxes for beauty products using only high-quality printing ink. Each packaging box is checked individually under strict supervision to eradicate the chances of error. Sellers benefit from getting excellent value for money deals that fit easily into their promotional budgets.
A team of specialized and well experienced graphic designers provide a free review of any artwork submitted or else, assist in designing the apt packaging box to suit the precise need of the client. A variety of box types can be chosen. These include auto-lock and auto bottom boxes, chipboard packaging, folding cartons, gable boxes, Kraft card boxes, rigid packaging, tuck boxes, window cut-out packaging, and many more. A vibrant and dazzling packaging box made of exceptional quality material is sure to increase sales and revenues alike.
Good customer services ensure that orders are repeated frequently. Customers can forward any queries they have regarding ordering, printing, and shipping through live chat, 24/7 helpline number, or e-mails. Packaging boxes are created in the shortest turnaround time with free of cost shipping. Custom shipping options make it easy for clients to have their order delivered to more than one location. The usage of eco-friendly materials creates a positive image of beauty items. Clients can also request for a free sample of the packaging box to evaluate the quality of packaging offered.
Modifying the packaging of these products in an inexpensive manner help to improve brand identity whilst going easy on the pocket. Customers desire a beauty packaging that resonates with the item inside and gives them a premium feel. They also look for value for money purchase and hence, tend to select the products that engage their attention and prove perfect for all of their beauty needs.